PROJECT

Piso Zero

Construction materials brand identity

01 Challenge

Designing an identity for a flooring specialist that represents perfection, durability, and a flawless finish.

02 Strategy

Visualizing the concept of "The Perfect Level." Using horizontal lines and architectural grids to communicate precision and stability.

03 Identity

A minimalist and structured logo that reflects structural integrity and the "zero flaw" promise of the company.

04 Application

Vehicle wrapping, work uniforms, and corporate stationery designed to look professional on construction sites.

05 Outcome

A solid, industrial-chic brand that conveys technical mastery and attracts high-level architectural partnerships.

Client Construction materials brand identity

Year Piso Zero

Services 2024